Beyond the visual brand lies the intersection between personal and business branding. Redefine the human element of your brand: hospitality and client experience.
LUXURY.
IDEAL CLIENTS.
FORESIGHT.
HOSPITALITY.
IMMERSIVE.
TRASNFORMATIVE.
TAILORED.
ARTFUL.
EXCEPTIONAL.
EXPERIENTIAL.
ACTION.
DELIGHTFUL.
MASTERY.
Exclusive.
WEEK 1 - UNDERSTANDING WHO
• The Why + Motivators/Goals
• Strengths + Weaknesses
• Ideal Client Exercise
WEEK 2 - ETHOS + OPERATIONS
• Ethos, Attire & Style
• Dos/Don'ts Operations Guide
WEEK 3 - MAPPING
• Mapping Client Journey
• Counting + Defining Touch Points
WEEK 4 - PROTOTYPING
• Storyboard Touch Points
• Create/Modify Touch Points
• Order Materials
WEEK 5 - VOICE
• Hero vs Guide Voice
• Writing with Chat GPT
• Copy + Captions
WEEK 6 - ROLE PLAY
• Mapping Business Roles
• Verbal Roleplay
(BONUS) WEEK 7 - TESTING
• Blindspots Analysis
• Client Journey Walk Through
ROADMAP
THE HOSPITALITY EDIT
— Business Branding Strategy
— Personal Branding Strategy
— Client Experience & Offer
— Time Blocking and the 12-Week Calendar
— Showit Website Design
— Blogging Strategy
— Showit + Blogging SEO Strategy
— Brand Image Curation
— Instagram Curation + Management
— Pricing Strategy
— Styled Shoot/Editorial Planning, Design & Execution
— Styled Shoot/Editorial In-Person (on-location)*
— Brand Shoot In-Person (on-location)*
— Destination Weddings
— Photography for creatives (all)
— Editing for creatives (non-photographers)
— Composition
— Elements of branding photography
— Editing for photographers
— One-day in-person mentoring + ask me anything
— Shadow Steph at a wedding
ROADMAP
TAILORED A LA CART
